As the saying goes, “To grow the business, one must first leverage the tools.”

Doing cross-border e-commerce follows the same principle; every day you need to work on selection, listing, advertising flow, managing orders, and logistics. However, it can also be quite overwhelming. For example, if the selection is entirely dependent on the sales forecast from the previous platform, it can lead to stagnant sales; managing listings can be time-consuming, and sometimes mistakes can occur…

Conversely, cross-border sellers can easily explode their sales if they manage their listings well. Listing management has no strict rules; in fact, the gap lies in the effective use of tools.

After discussing with friends who are also engaged in cross-border business, here are several highly effective cross-border tools that can’t solve all problems, but at least can help you significantly reduce the workload, and most importantly, they are all free, so it’s worth checking out.

Selection Tools

In cross-border e-commerce, different platforms require different selection tools.

For example, the most commonly used tools for TikTok small shops are FastMoss and EchoTik. Both of these tools specialize in data analysis for TikTok, and their update speed is also quite fast.

FastMoss — Provides TikTok product live data, explosive product data, hot store data, as well as TT influencer images and connections, and advertising data, which can help better analyze the overall sales data.

Website: https://www.fastmoss.com/

EchoTik — Specializes in TikTok e-commerce data SaaS services, featuring unique hot keyword tracking, helping you analyze hot trends and also providing market analysis reports for TikTok Shop, including insights into market trends.

Website: https://echotik.live/

For Amazon sellers, you can use SellerSprite, which offers both web and plugin versions, with selection based on large data sets, allowing for analysis from multiple selection dimensions, discovering explosive product opportunities, and optimizing keyword tracking, helping you better grasp the source of Amazon traffic.

Website: https://www.sellersprite.com/en/

Graphic Design Tools

Mokker — After uploading product images, it can automatically identify and remove backgrounds, generating suitable background images, and you can also choose high-quality templates directly for product main images, saving time and effort.

Website: https://mokker.ai/

Canva (International Version) — Offers a wide range of online templates and designs, where you can select images from international media, create product images, advertising images, and social media marketing images, using a variety of resources.

Website: https://www.canva.com/

AI Tools

botowski — A powerful AI writing tool that can generate product descriptions, social media content, blog posts, etc., which can help cross-border sellers with marketing, saving creative time.

Website: https://www.botowski.com/

Jimeng AI — Supports input text description generation of AI images and AI videos, allowing you to update your product display more frequently, and also directly integrates with DeepSeek, which can help generate creative ideas, making it very convenient.

Website: https://jimeng.jianying.com/

Store Operation Tools

In cross-border e-commerce, if you are managing multiple platforms at the same time, understanding how to use operational tools becomes extremely important. Tools can help through automation, dataization, and intelligence, assisting sellers in breaking through labor constraints, and helping to optimize overall operational strategies.

SellFox ERP — Specifically designed for Amazon sellers, this management system product allows you to visualize data dashboards for sales, advertising, inventory, etc., and also supports post-sale operations.

Website: https://www.sellfox.com/

Miaoshou ERP — Supports multiple platforms and multiple stores, from procurement, logistics to inventory management, and provides pricing lists, storage, finance, and customer service as a unified operational service.

Website: https://erp.91miaoshou.com/

4Seller ERP—Free omni-channel e-commerce ERP designed to simplify business management across multiple channels in real-time which offers a comprehensive suite of tools to streamline operations for sellers.

Key features include multi-channel data synchronization, which ensures automatic download of listings, product association, order status updates, and inventory quantity adjustments. It also provides multi-channel order fulfillment capabilities, allowing sellers to process orders, arrange shipments, print shipping labels, and track logistics in real time. Additionally, 4Seller supports centralized inventory management, with functions like inventory synchronization, initialization, and low inventory alerts.

4Seller integrates seamlessly with various e-commerce platforms, shipping service providers, and fulfillment service providers, creating a one-stop e-commerce solution. It is ideal for brands and retailers expanding into or already operating across multiple e-commerce channels, particularly those targeting European and American markets. These users typically seek an easy-to-learn ERP system to manage orders, listings, and inventory across all channels efficiently.

Website: https://www.4seller.com/signUp.html?source_code=ald07zqkcc

In 2025, the competition in cross-border e-commerce is becoming increasingly fierce, and the tools available are more practical than ever, helping you save time!

One-click collection starts here, allowing you to stand out in the competition!

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