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3WiN.ai Shines at NRF 2025 in Singapore: ShopMate and LingChat Capture Retailers’ Attention
Singapore, June 5, 2025 — At the recently concluded NRF 2025: Retail’s Big Show Asia Pacific,
3WiN.ai made a powerful impression by showcasing its industry-leading AI customer service solutions, drawing strong interest from retail professionals across the region. The company demonstrated how generative AI can significantly reduce customer service costs while directly driving sales growth—highlighting the real impact of AI on the future of commerce.
AI Sales Assistant ShopMate Turns Heads
A centerpiece of the exhibition was ShopMate, 3WiN.ai’s intelligent AI chatbot designed to guide consumers through the entire shopping journey—from browsing to checkout. Fully compatible with leading platforms including Shopify, WooCommerce, Squarespace, and WhatsApp, ShopMate is trained on over 100 million e-commerce interactions and 2 trillion tokens, enabling it to achieve 98% accuracy in understanding customer queries and autonomously handle up to 82% of customer conversations. The result: significantly improved operational efficiency and increased store conversion rates.
LingChat: Tailored for the Southeast Asian Market
In addition to ShopMate, 3WiN.ai also unveiled LingChat, a customer service platform built specifically for Southeast Asia. Integrated with major marketplaces like Shopee, Lazada, and TikTok, LingChat solves the growing challenge of managing multi-store communications efficiently. During live demos, visitors saw how customer service agents could manage over a dozen chats from various platforms—all within a single interface—while leveraging ShopMate’s AI capabilities for automated responses.
To better serve the region, 3WiN.ai has also invested in localized training for languages such as Thai and Malay. In 2024, the company partnered with a local Thai university to enhance its Thai-language AI models, enabling more accurate and culturally relevant responses. This level of hyperlocal adaptation has significantly improved user experience and satisfaction for merchants and their customers alike.
Driving E-Commerce Success in APAC
“We believe in making advanced technology simple and accessible to every retailer,” said Stanley, Head of APAC at 3WiN.ai. “Our AI-powered solutions are not only transforming customer support but also driving higher conversion rates.” According to Stanley, 3WiN.ai has already helped merchants across Thailand, Malaysia, and Singapore achieve up to 89% inquiry-to-purchase conversion rates, cementing its position as a frontrunner in the e-commerce automation space.
Recognized by Forrester as a Retail Tech Innovator
3WiN.ai was also featured in Forrester’s 2025 report titled “NRF APAC Innovators: Retail-Focused Tech Companies to Watch”. The report emphasizes the rising importance of e-commerce for global retailers and the growing reliance on third-party marketplaces. It notes:
Retailers have been eager to embrace generative AI; chatbots, in particular, are a promising use case in retail as merchants seek to guide shoppers through information-dense purchase journeys. 3WiN is a retail-specific bot offering tailored solutions that support merchants on platforms like Facebook, Lazada, Shopee, and TikTok.
Experience AI-Powered Growth
Want to see how AI can reduce costs, boost efficiency, and drive conversions for your business? Visit www.3win.ai to explore the future of intelligent commerce.
